Attendees

Attendee Registration Information

Frequently Asked Questions     Attendee Registration Options (pdf)     Schedule of Events    

Online Registration is now Closed.

All new registrations and changes to current registrations will take place on-site at CheeseCon at the Alliant Energy Center.

CheeseCon Registration Hours

  • Tuesday, April 15: 12:00-7:00 p.m.
  • Wednesday, April 16: 7:00 a.m.-5:30 p.m.
  • Thursday, April 17: 7:00 a.m.-6:00 p.m.

Exhibits take place one day: Wednesday, April 16, 2025 - 10:00 a.m.-5:00 p.m.

Attendee Registration Information

Attendees will register in one of the following categories:

Dairy Processor Member / Dairy Processor Nonmember

A dairy processor is one of the following: a firm engaged in converting milk and milk components into natural dairy products; or a firm engaged in producing processed cheese types; or a firm engaged in converting cheese into other dairy products, or engaged in processing whey. A firm that markets cheese, purchases or brokers cheese, or distributes cheese as its primary business is also a Dairy Processor.

Exhibitor

An exhibitor is any employee of an exhibiting company at 2025 CheeseCon. All exhibitor personnel will need to register to receive a badge.

Supplier

A supplier company makes equipment, or provides a service or product of any type to the cheese industry. Each attendee providing goods or services to the industry (a “supplier”) must be a member of Wisconsin Cheese Makers Association to participate in any part of the Conference.

Government & Academia

Government & Academia registration is for attendees employed in an educational or a government facility, or attendees that are current students at an educational facility.

Registration Fees

Cancelation Policy

Any registration canceled on or prior to April 7, 2025 will receive a 75% refund. No refunds will be issued after April 7.

Questions? Contact the WCMA Events Team by email.